Sonic EXPO Atlanta will take place through August 15-17, 2025 in Atlanta, Georgia. The venue location is Courtland Grand Hotel Atlanta.

Applications close on March 31st, 2025. You can expect application results to be sent out by April 11th, 2025.

Artist Alley tables cost $175 USD. Each artist alley table comes with one table (6 ft x 2.5 ft), two chairs, and two Sonic EXPO Atlanta badges.

Vendor Booths come in two different space sizes as follows:

Single booths cost $350 USD for a 10’x10′ space. This option comes with two tables, two chairs, two Sonic EXPO Atlanta 2025 vendor badges.

Double booths cost $700 USD for a 10’ x 20’ space. This option comes with four tables, four chairs, and four Sonic EXPO Atlanta 2025 vendor badges.

Artist alley offers a table space for independent artists, crafters, and creatives to sell their work. These displays are limited to just the table provided and are great for people who have just enough merch to fill a table.

Vendor booths are a 10 ft by 10 ft space that offers more freedom for setup of your display. Tables and chairs are provided, but you can bring your own equipment to set up. This space is suited for artists who have a lot of merchandise to display and sell, and traditional convention vendors who sell officially licensed merch.

Artists and vendors can choose to table alone, with helpers, or to split the table space with one other exhibitor of their choosing when filling out the form. If deciding to split with another exhibitor, one person must be chosen as the “primary artist/vendor,” which is where all contact and payment invoices will be forwarded to.

Applicants should have art or merchandise examples in their portfolio or shop that are Sonic, SEGA, or Atlus themed. Merch of other IPs is acceptable and can be sold, but we will prioritize onboarding vendors who have the SEGA spirit in their apps.

No bootleg, traced, AI generated, or stolen material; this includes using someone else’s fanart as well as official media. (Crafts upcycled from official merchandise such as fabric, toys, comics, etc. are allowed.)

No explicit/NSFW material allowed.

Applications will be juried. Our jurying process is based on several criteria, which includes:

• The representation of Sonic, SEGA, and Atlus goods present in your website/shop. This is the MOST important criteria and holds the most weight.
• Categories of merchandise sold; making sure we have a good variety of things for attendees to buy.
• We DO NOT jury based on previous con experience or follower counts. First time tablers welcome!

Due to the limited space of the venue and the number of applicants we’ve received, it is anticipated that not everyone who applied will receive a table. A waitlist will be available to those interested who do not make it into the initial round of acceptances in case exhibitors need to drop out.

Table payment will be done through Eventeny, the platform used for submitting the application. Upon acceptance, you will be able to pay via Eventeny’s website. Payment is due May 1st; if it is not paid, you forfeit your spot to someone on the waitlist.

In the event you are accepted but are no longer able to attend Sonic EXPO Atlanta, please let the staff know as soon as possible via Eventeny or by email. If you inform staff of cancellation by July 1st, 2025, we can refund your table payment. Unfortunately, we cannot issue any refunds beyond this date.

All vendors at Sonic EXPO Atlanta must have a Georgia Sales Tax ID to sell in the artist’s alley. You do not need one at the time of application, but it must be completed in time for Sonic EXPO Atlanta should you be accepted. Creating one is easy and can be done so here.